We are on a mission to mobilise the next generation of animal protectors. We aim to achieve this through a multiverse of educational gaming and augmented reality experiences based on endangered animals for kids 6-12. Initial offering is a mobile game experience set in the year 2300 collecting DNA and data on extinct animals (based on 2019 IUCN endangered list). We are different from the majority of competitors by creating a kids-safe, advert-free, fun digital experience with all monetised elements of the experience geared towards our impact goals not profits for shareholders. • >70% of our profits will be distributed to animal conservation charities. • Increase number of kids getting involved in local preservation activities • Build philanthropic habits in kids with others in the community.